Shift and Steer is New Entertainment Programming for Motorsport Enthusiasts
Anaheim, CA—October 30, 2014— bonspeedMedia announced it will debut the original automotive series, “Shift and Steer,” at the Specialty Equipment Market Association (SEMA) Show in Las Vegas on Tuesday November 4, 5 and 6 from 4:00-5:00PM PST in the Mothers’ Polish, Waxes and Cleaners semi-truck display.
Hosted by four notable personalities in the automotive industry, the live show will feature a variety of automotive programming that focuses not only on the performance automotive industry, but also on the human experience and the passion that drives all enthusiasts.
Devoted to creating an immersive experience for its audience, “Shift and Steer” will take a multimedia approach to its content, offering podcasts and videos, as well as supplemental social media posts that encourage and maintain audience interaction. Enthusiasts can download “Shift and Steer” podcast episodes by subscribing to the show on iTunes. “Shift and Steer” can also be found on Twitter, Instagram, Facebook and YouTube at @ShiftSteerMedia.
“We’re excited to introduce the show with our visionary partners at SEMA. This is an event that brings together the most forward-thinking automotive professionals in the country and, as such, it’s the perfect setting for the debut of Shift and Steer, a show that’s focused not only on where the industry’s been, but on where it’s heading.”, said Brad Fanshaw, Owner of bonspeedMedia.
Shift and Steer Cast
Brad Fanshaw, Owner of bonspeed Wheels an Anaheim, California based manufacturer of premium, forged-aluminum wheels for cars and trucks. Fanshaw is also an award winning automotive designer and builder, TV Host and TV Producer.
Pete Chapouris, President of SO-CAL Speed Shop a Pomona, California leader of traditional hot rod construction and accessories. Chapouris is also one founder of Pete & Jake’s, a hot rod company responsible for early industry innovation and the now iconic California Kid hot rod. He is also a respected and awarded leader in the industry.
Matt D’Andria. Co-host of the top rated automotive podcast, CarCast, with Adam Carolla and host of the YouTube series, Car Collectors, for GQ Magazine. D’Andria is also the CEO of Motorator.com, the first social-shopping destination for performance automotive enthusiasts.
Aaron Hagar, Owner of Rat Runners Garage in Lake Tahoe, California is a master of repurposing the old and making it new and innovative, his medium is the rat rod. Hagar who has an entertainment lineage is an accomplished artist, designer, painter and musician with his band Fight Club.
The cast of “Shift and Steer” brings authenticity and professional diversity to the show. This group brings years of experience in automotive design and custom car creation, as well as, new media and entertainment. Get ready to hold on as the show stomps the throttle at SEMA 2014!
Shift and Steer is Appearing at SEMA Daily:
“Shift and Steer Daily SEMA Wrap” 4p.m. - 5p.m.
Mothers’ Polish, Waxes, Cleaners Semi-Truck Display
November 4th, 5th & 6th, 2014 - Las Vegas, Nevada
FOLLOW - The Official Hashtag #ShiftSteerSEMA14
Shift and Steer launches at SEMA 2014 with its multi-media format that includes audio, video and social media. The show will be a weekly on-demand format after the exciting three-show premier SEMA episodes. Presented at the website www.ShiftSteerMedia.com, YouTube, iTunes, Facebook, Instagram and Twitter - @ShiftSteerMedia. Shift and Steer, “New Media for a New Type of Motorsport Enthusiast”©. For additional press information, photos or to arrange an interview call bonspeedMedia (714) 666-1999. At the SEMA Show contact us at 714.585.3191
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